The Novora IR Score™
Every engagement starts with a measurement. The Novora IR Score is a proprietary diagnostic that evaluates how institutional capital sees your protocol across five pillars: transparency & reporting, tokenholder communications, data accessibility, narrative & positioning, and value accrual. It benchmarks you against the scored universe and turns the gaps into a prioritized roadmap. It is the clearest picture a team can get of its institutional readiness, before a single investor conversation.
Investor Relations & Capital Markets Positioning
Novora builds the credibility and communication infrastructure institutional capital expects. It is the layer most protocols never build. We translate product, traction, and token design into an institutional-grade narrative, then stand up the reporting, materials, and cadences that keep allocators informed long after the first meeting.
Institutional GTM & Roadshow Strategy
When a protocol is ready to engage the market, Novora designs and supports a structured institutional engagement process: mapping the right investor universe, preparing founders and materials, sequencing outreach, and converting market feedback into strategy. We draw on ongoing dialogue with a network of 200+ institutional funds, trading firms, and allocators to sharpen positioning and benchmark sentiment.
Novora does not act as a broker-dealer, placement agent, or finder, and does not accept investment commitments on behalf of clients. Our work is strategic advisory and investor-readiness execution.
Token Capital Markets Advisory
Novora advises crypto protocols on the full spectrum of token capital markets strategy, built on independent counsel and deep familiarity with how institutional allocators evaluate liquid crypto assets. For pre-TGE teams we advise on launch and structure; for post-TGE protocols, on token design, special situations, and onchain strategy.
Built from the buy side.
Before founding Novora, Connor King spent nine years building and investing across crypto. He built and ran the first liquid crypto investment strategy at Chamath Palihapitiya’s Social Capital, led business development and investor relations at asset manager Arca, personally raising $35M+, was the first growth hire at MoonPay, and led GTM and BD at data protocol Irys. That combination gives Novora a rare lens: buy-side investor, institutional capital raiser, and crypto operator. We understand how allocators evaluate crypto assets because we have sat on both sides of the table.
Start with your IR Score.
Tell us where your protocol stands today. We’ll review fit across investor readiness, positioning, and institutional GTM.